IFTTT

CEO: Linden Tibbets

IFTTT, an abbreviation for "If This, Then That," has taken its formula for connecting web services and tapped into the consumer home automation market.

The San Francisco, Calif.-based company enable customers to bring their favorite services together from various connected devices by using simple, conditional commands. For instance, users can use IFTTT to get a morning wake-up call with the weather forecast, or they can have their garage open automatically when their car enters the driveway. The IFTTT app currently is compatible with home smart hub products, like Amazon's Echo. IFTTT also announced that developers can now integrate its customizable service "recipes" directly into their apps.