Awingu COO Discusses Channel Expansion Plans, Mobile Devices And BYOD
Submitted by Lindsey O'Donnell on
You recently opened offices in the U.S. What are your channel plans in the U.S. market?
"We're 100 percent relying on partners to roll out our solution. We just moved to U.S. [in July], we're making inroads talking with distributors like Ingram and Tech Data.
One of our go-to market [routes] involves traditional IT distribution, which we want to make the best way for our resellers to get to our product. In terms of telecommunications, we want to start engaging with Verizon, Comcast, and AT&T, while we will address Ingram, Tech Data and Synnex to get to resellers."