Ramping Up Lead Process

As part of Wasp's initiative to benefit its partners, said Sutton, the company provided its resellers with leads, setting them up with the right information to equip them for success.

"We've been providing leads, and it's been working out for us," Sutton said. "Other companies don't do that, but it's important."

Wasp's top tier reseller platinum group will receive pre-qualified, hot software leads as well as a dedicated channel account manager to help them in their sales process and point them to the right directions. Wasp also gave their gold tier partners software leads as well.