Tell A Story

Ixia’s Cornmesser (pictured) said one of the best leadership lessons she has learned is how to tell a story. Atchison agreed, saying that communicating through story telling helps build the foundation early on brings in key stakeholders early on for idea buy-in. She said she sees every communication opportunity, whether it’s a meeting or a phone call, as an opportunity to tell that story and drive that buy-in one step further.

As the story develops, Cornmesser said it is also important to seek the feedback of trusted mentors and advisors along the way. That will help you develop the most effective story and messaging, she said.